MTV has announced a four-year extension to its partnership with the Malta Tourism Authority for the annual Isle Of MTV Malta festival.
Now in its 11th year, the free open-air extravaganza will return to Il Fosos Square on June 27, 2017.
“We’re thrilled to be back in Malta for the 11th edition of Isle of MTV Malta. The past 10 years have seen the island provide the perfect setting for our biggest summer music festival and we look forward to building on what has proven to be an extremely successful partnership with our friends at the Malta Tourism Authority,” said Russell Samuel, VP, creative planning services, Viacom Velocity.
The brand has continued to grow with digital activations, Malta Music Week events and Club MTV collaborations added to both support and build on the brand.